Heads to remain in the Cloud for 2012

December 9, 2011

Cloud tops IT priority list for second year
According to a Unisys poll, 50 percent stated cloud computing is their top IT investment priority for 2012. This is the second straight year in which respondents to the same poll named the Cloud as the chief priority for IT investments in the coming year. In a similar poll conducted in December 2010 and January 2011, 44 percent of 262 respondents said that cloud computing topped their IT priority list for 2011. Other respondents to the September-October 2011 poll listed cybersecurity (21 percent), mobile/social computing (21 percent) and big data (8 percent) as their top 2012 IT priorities. “Over the past two years cloud computing has moved into the mainstream of IT investment decisions,” said Colin Lacey, vice president, Data Centre Services and Solutions, Unisys

Australia’s telco industry in need of a greater customer focus
Pitney Bowes Business Insight (PBBI), specialists in customer data, analytics, communication and location intelligence software and services, has announced the Australian telecommunications industry is in need of a greater focus on customers following an event attended by leading telecommunications representatives. The event highlighted the need for a better consumer centricity and improved Customer Experience Management processes in order to retain customers who may otherwise churn their services. Addressed by Paul Budde, Managing Director of BuddeComm and Special Advisor to the ITU/UNESCO Broadband Commission for Digital Development, as well as David Kennedy, Practice Leader for Ovum’s Asia-Pacific research group, the event highlighted the need for the industry to improve its CEM strategies, processes and solutions in order to retain customers. Telcos have the highest number of escalated complaints compared to any other industry. Budde said, “Within the telecommunications industry there is still a lack in willingness to offer an experience rather than just a service. With new customer acquisitions growing smaller every day, virtually everyone now has a mobile, the emphasis should now be on retaining customers.”

Fruit Ninja’s head to Sydney
Fruit Ninja, one of the world’s most popular apps, will be developed in Sydney with game developers Halfbrick Studios opening a new Sydney office, following investment through the new $3 million Interactive Media Fund. This will be Halfbrick’s second studio, with its current Brisbane office responsible for the creation of the original Fruit Ninja which recently surpassed over 100 million downloads across a variety of platforms and was named by Time magazine’s as one of the 50 Best iPhone Apps of 2011. Sydney-based developer Aidan Millott and colleague Dale Freya are currently hiring a new team of games developers for the new Halfbrick Sydney studio.

Desktop virtualisation to rise
New research has revealed that senior IT decision makers are likely to implement desktop virtualisation en masse as a means to protect their company’s digital assets. The 2011 Desktop Virtualisation and Security global market research report commissioned by Citrix has found that 94 per cent of senior IT decision makers in Australia have implemented desktop virtualisation or plan to do so by the end of 2013. Of these, 91 per cent cite security as one of the key drivers for this decision.  This is being driven by the BYO trend, as 90 per cent of respondents said they are concerned about the security implications of allowing workers to use personally-owned devices to access enterprise information.Other key Australian findings include:

  • 63 per cent of respondents who currently provide or plan on providing flexible work environments for workers are doing so to enable workers to increase productivity
  • 36 per cent of workforce uses a personally owned laptop, tablet or home PC to access enterprise information
  • 93 per cent of respondents said that they expect desktop virtualisation to help their organisation respond to new and emerging security threats

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Martin Shanahan, CEO, IDA Ireland